044: Natasha Willis on Turning Instagram Followers Into Leads & Buyers with Chat Funnels

March, 20, 2024

In a world where online communication is at the forefront, the power of conversational marketing canNOT be underestimated. This is why we’re exploring a game-changing approach to marketing that’s transforming the way businesses connect with their customers with the visionary founder of School Bots, Natasha Willis, whose mission is all about creating meaningful, real-time interactions with your audience… automatically. School of Bots help online businesses scale to their full potential by harnessing the incredible potential of chat funnels, not only on platforms like Instagram DM and Facebook Messenger but across the entire conversational marketing spectrum. Whether you’re a seasoned entrepreneur or just starting your small business journey, click PLAY as Natasha shares her expertise, insights, and success stories that will empower you to leverage the incredible power of chat funnels and conversational marketing for your business’s growth!

About Natasha

Natasha Willis and her husband Kyle are a dynamic duo that have relentlessly focused on helping brands grow with conversational marketing since 2016. They started out building chatbots for websites, but then discovered they could outperform clients’ landing pages and emails when they used chatbots on social media. Natasha and Kyle began running chat campaigns for the largest information product and e-commerce businesses, and this led them to develop The Chat Funnel System that has produced over $50,000,000 in sales for their clients. They believe this is just the beginning of a massive shift in how consumers will interact with and buy from brands… And all businesses will need to combine marketing strategies with AI technology in order to sustain growth.

What EXACTLY Is A Chat Funnel?

So, what exactly is a chat funnel? It’s a fully automated back-and-forth conversation in the DMs that allows businesses to generate leads and sales. Natasha and her team have mastered the art of creating meaningful, real-time interactions with customers, taking them from Instagram to email marketing platforms and beyond.

The Power of Chat Funnels

During our conversation, Natasha shared some incredible case studies and success stories that showcased the power of chat funnels. We learned how e-commerce brands used chat funnels to generate pre-orders for new products, how affiliate marketers leveraged them to drive sales, and how content creators utilized them to grow their audience and engagement.

Creating A Content Strategy

One of the key takeaways from our conversation was the importance of creating a content strategy that aligns with your audience’s interests. Natasha emphasized the three main buckets that people care about: health, wealth, and relationships. By focusing on these themes and providing valuable content within them, you can attract and engage your target audience.

Does Automation Take Away Personal Touch?

If you ask Natasha, the idea that automation takes away personal touch is a complete misconception. She went on to explain that chat funnels actually enhance the user experience by providing convenient, speedy, and delightful interactions. Plus, you can still add personal touches through voice notes, selfie videos, and images!

How To Get Started

To implement chat funnels, Natasha recommended using ManyChat, a powerful platform that allows you to create and manage your chat funnels with ease. ManyChat is a trusted partner of Instagram and ensures compliance with platform policies. Overall, our conversation with Natasha was mind-blowing. We learned so much about the power of chat funnels and how they can transform our businesses! If you’re looking to upgrade your marketing strategy and connect with your audience on a deeper level, chat funnels are definitely worth exploring. Follow Natasha on Instagram, and if you’re interested in learning more about School of Bots and how YOU can turn Instagram scrollers into loyal customers and raving fans using fully automated, back-and-forth communications, check out Natasha’ FREE upcoming live class here!