WARNING: if you DON’T want to grow your business, don’t listen to this episode!
Seriously… If you’re a coach or a content creator, having the right tools can make all the difference in your efficiency and success and that’s why I want to share my favorites with you.
My philosophy around building an online business is all about simplicity. I believe in having less while achieving more. This approach not only keeps costs down but also helps me manage my workload effectively. With so many options available in the online space, it can be overwhelming to choose the right platforms for selling courses and creating content.
Learn about my tried-and-true tools by clicking play NOW!
1. Canva: My Design Bestie
First up is Canva, my go-to design tool. I use Canva for everything from slide decks to social media graphics. The beauty of Canva lies in its user-friendly interface and extensive library of templates. You don’t need to be a graphic designer to create stunning visuals for your brand. I love that I can preload my branding kit, which includes my signature chartreuse color, making it easy to maintain a cohesive look across all my materials.
When you log into Canva, I recommend using the search bar to find specific templates, whether you’re creating an Instagram story cover or a lead magnet. This feature allows you to save time and streamline your design process. I often duplicate my designs for new projects, which saves me even more time. Canva is truly a game-changer for anyone looking to elevate their brand visually.
2. Loom: Efficiency at Its Best
Next on my list is Loom, a screen recording software that I absolutely love. Loom has been a lifesaver for cutting back on meetings and streamlining communication. Instead of hopping on a call, I can record quick videos to answer questions or provide feedback. This not only saves time but also allows me to communicate my thoughts more clearly.
I also use Loom to create course modules, which simplifies the process of delivering content to my audience. You can record your screen, share presentations, or provide audits—all in one place. It’s a fantastic tool for anyone looking to create engaging video content without the hassle of complicated uploads.
3. Stripe: Simplifying Payments
If you’re running a business, you need a reliable way to accept payments, and that’s where Stripe comes in. I use Stripe daily to send payment links and collect payments seamlessly. It integrates well with other platforms, making it easy to manage transactions. Setting up a Stripe account is one of the first steps I recommend for anyone starting their online business.
4. Flodesk: Building Your Email List
Are you even building an online business if you’re not growing your email list? I use Flodesk as my email marketing platform, and I can’t stress enough how important it is to have a solid email strategy. Flodesk is beginner-friendly and allows you to segment your lists, create landing pages, and automate workflows.
One of my favorite Flodesk features is the ability to send out newsletters and track engagement metrics. You can even resend emails to those who didn’t open them the first time. This level of automation is crucial for maintaining communication with your audience while you focus on other aspects of your business!
5. ManyChat: DM Automation
If you’re not using ManyChat, you’re missing out on a powerful tool for DM automation. This platform allows you to engage with your audience quickly and efficiently. I use ManyChat to offer freebies and move people from social media to my email list. The automation helps me follow up with potential customers without being glued to my phone.
ManyChat is particularly effective for hosting workshops or offering limited-time recordings. By prompting users to comment on a post, I can automatically send them the information they need via direct message. This not only saves time but also enhances the customer experience.
6. Skool: Monetizing Your Community
Shout out to Alex Hormozi for collaborating with Skool, a platform that has transformed how I manage my community. Skool allows me to host my community, sell courses, and keep everything organized in one place. Unlike Facebook groups, which can be chaotic, Skool provides a structured environment where members can interact, ask questions, and access resources easily.
With features like a calendar for upcoming events and integrated course offerings, Skool has made it simple to monetize my audience. I’ve tried other platforms, but none have matched the ease of use and efficiency that Skool provides.
7. Stan Store: Simplifying Sales
For my link in bio, I use Stan Store, which I love for its simplicity. It allows me to sell digital products and create checkout pages effortlessly. If you’re just starting out, Stan Store is a fantastic option for launching your first digital product or freebie. The customer support is exceptional, and the team genuinely cares about their users.
8. Zoom: Engaging Workshops and Meetings
Finally, I can’t forget about Zoom. This platform is essential for hosting workshops and meetings. I’ve used Zoom for years, and I’ve learned that engagement is key. I encourage participants to use the chat function to share their thoughts and ask questions. By prompting engagement, I create a lively atmosphere that enhances the overall experience for everyone involved.
Final Thoughts
So there you have it—my quick and easy tech stack for female founders looking to grow their digital product business!
If you’re wondering what to sell or how to get started, I invite you to check out my free workshop: 3 Secrets to Build Your Business from $0 – $100k!
In it, you’ll learn how to find your own 6-figure online offer idea (even if you’re starting from zero), how to turn your audience into raving fans who buy everything you sell with your free content, and the simple strategy to automate your sales so you make money while you sleep!
